Get $497 in Bonuses When You Order Product Driven
Engineers Aren’t the Problem.
The Way We Lead Them Is.
5x founder and CTO with a 9 figure exit, Matt Watson helps tech leaders build Product Driven Teams.
Teams who think like owners, not order-takers, and ship what users actually want.
Invite Matt to Speak for Podcast, Keynotes, and Events
What Matt Watson Has to Say to Engineering Leaders
Most engineering teams don’t fail because of talent.
They fail because of how we lead them.
Matt Watson knows this firsthand.
He became a startup founder and CTO at 22. Didn't have a playbook. Didn't have training. Didn't have a clue how to scale a real team.
He learned the hard way over the next 20 years, eventually leading a company to a 9-figure exit and building one of the largest offshore software teams in the world at Full Scale.
Now, he’s written the book he wishes he had back then.
Product Driven is the leadership playbook for engineering leaders who want more than fast code. They want real ownership, clarity, and impact.
Matt brings a no-BS, deeply practical perspective to topics like:
Why product thinking—not process—is the real unlock
What great engineering leadership actually looks like (it’s not just unblock and review)
How to stop being the hero and start building teams that lead themselves.
How AI is shifting the bottleneck from execution to judgment—and what that means for your team
Why so many engineers feel lost, and how to bring them back to purpose
If your audience is made up of startup leaders, engineering managers, CTOs, or builders trying to scale smart, Matt brings stories, scars, and frameworks that will make them rethink how they lead.
The Product Driven Message Resonates With Audiences Like:
Engineering leaders who feel like they are the only ones asking the right questions
Founders who are scaling past 10 engineers and are starting to feel the swirl on their team
CTOs caught between coding and coaching, unsure how to lead their team best.
Leaders who say things like: “My team is smart… so why am I doing all the thinking?”
The people responsible for turning ideas into software that actually ships and actually matters.
Real Conversations for Founders,
CTOs, and Product Leaders
Who Are Tired of Babysitting and Ready to Build Better Teams
These aren't high-level talks about “culture” or vague frameworks.
Matt brings real stories, tactical insights, and frameworks your audience can put to work right away.
Leading Product Driven Teams
How to break your team’s dependency loop
Why courage—not velocity—predicts success
How to create engineers who challenge the plan (without breaking your culture)
Scaling Tech Teams Without Losing Product Focus
How to scale without creating silos, swirl, and slowdown
How to structure engineering culture around business impact
How to prevent your roadmap from turning into a feature factory
Lessons on letting go, leveling up, and leading at scale
The real mindset shift from “builder” to “leader”
Why your company’s velocity isn’t the metric that matters
Why your company’s velocity isn’t the metric that matters
Matt Brings Experience, Credibility, and an Audience of Engaged Tech Leaders
Matt Watson is a 5x founder, technical CEO, and author of Product Driven—a leadership book for engineering teams that are tired of shipping fast and failing quietly.
He sold his first company for $147M, built multiple tech companies from the ground up, and now leads Full Scale, an Inc. 5000 company with over 300 developers helping fast-growing startups scale their engineering teams.
He’s not a talking head. He’s been the bottleneck, led the disconnected teams, and rebuilt the system from the inside.
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Now booking interviews and keynotes for Q4 2025 and Q1 2026
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